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Kingfisher Blue has always been associated with fun and adventure, calling its consumers to push their limits and step out. Launched in 2008, this young and sporty brand occupies a distinct imagery of adventure sports, positioned to appeal to those who have a keen aspiration to explore the outdoors.

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Campaigns

  • Blue Mile

    Exploring becomes fun when it's done the Good Times way. From Ladakh and Andamans to Mount Everest Base Camp, adventure enthuasists will know why it's totally worth stepping onto the Blue Mile!

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